Aerial ads usually involve pulling a one hundred foot banner behind a plane. However, an alternative to this is flying an aerial billboard over a crowd of people.
The billboard is similar to billboard advertising we all see along the highway except that the billboard is pulled behind an airplane or under a helicopter visible to a large audience of people such as a gathering at a sporting event, a political rally, rush hour traffic, or a beach. The aerial billboards are made of nylon and are painted or dyed with a sun inhibitor for protection.
Some billboard ads are attached to the end of the billboard to give an additional message. The billboards are as large as 50 feet tall and 100 feet long. That’s 1500 square feet of visibility!