Case Study: Hewlett Packard

Hewlett Packard airplane bannerWhen Hewett Packard decided they wanted to target fans at Super Bowl 45 in Dallas, Texas with the launch of their Enterprise Cloud Services, they knew that they had to think of something out of the box. And of course, being in Texas, it also had to be BIG! That’s when HP contacted the team at AirSign and strategized a way to target fans both at the Super Bowl Experience and on Game Day with a giant Aerial Billboard.

The Results

It proved such a success that one HP executive was quoted, “This has been such an exciting experience working with the AirSign team that our entire company and the business community we work with is a buzz with this Super Bowl promotion.”


Press the "play" button to see video of their aerial advertising campaign.